Our Products
Magic for the body
299 AED
PRODUCT RECOMMENDED FOR: External application to the face, body, scalp and hair length for deep hydration and regeneration.
Lavender water
149 AED
Lavender flower water is a 100% natural dermato-cosmetic hydrolate recommended for all ages and all skin types.
Elixir anti-aging
499 AED
100% natural emulsion with HUGE potential for regeneration and rejuvenation of epidermal tissue.
Moisturizing cream
129 AED
100% natural moisturizing cream with anti-wrinkle, healing and regenerating effect, for all skin types and all ages.
Repair oil
239 AED
Revitalize, Hydrate and Protect your skin with the innovative formula of this 100% natural oil, available in limited edition.
Revitalizing face mask
299 AED
100% natural mask, certified as „Dermato-cosmetic revitalizing compress” – with a vitaminizing role
Sea buckthorn fruit oil extract
239 AED
Thanks to its rich content in vitamin C and β-carotene, it softens the horny tissue, removes skin flakes and moisturizes.
Scrub for oily and acne-prone skin
299 AED
The 100% natural scrub for oily/acne prone skin has a deep pore cleansing role and comes with anti-inflammatory…
About us
The company manufacturing the all-natural dermato-cosmetic Careless Beauty products was created in 1992, in Constanta.
Careless Beauty is the only Romanian brand of all-natural dermato-cosmetic products holding patents and using over 40 species of plants from own crops and spontaneous flora. Careless Beauty products are notified according to European standards.
The company carries out research work on plant extracts, in its own lab or in partnership with other specialized labs, under the coordination of its founders, chemist, inventor and aesthetician Elena Oancea and pharmacist and aesthetician Ioana Adina Oancea, PhD.
The company’s portfolio includes 23 products, each based on custom-made combinations of extracts of over 10 plant species, manually processed and carefully supervised during their maceration.
The regenerative face cream is rich in antioxidants and contributes to the cell regeneration process, improves epithelium firmness and provides deep moisturizing. The revitalizing compress prepares the skin for a new day. Ideal for all skin types, it moisturises and revitalises the skin from the early morning hours.
The lavender water revitalises and soothes the skin, it’s 4.20 pH contributing to maintaining the ideal skin pH level.
Careless Beauty is an internationally awarded brand, with two silver medals, one bronze and one special quality prize awarded at the 2014 Korean International Women’s Invention Exposition – Seoul, South Korea. Also in 2014, Careless Beauty was invited to participate to the Emmy’s Awards Gifting Suite, organised by Celebrity Connected in Los Angeles, USA, where its’ presence was highly appreciated by Hollywood celebrities. In 2019, Careless Beauty Romania was awarded the “Europa” prize at the “La Fabbrica Nel Paesaggio” event, under the umbrella of the European Federation of UNESCO Associations and Clubs. In 2020, Careless Beauty was awarded the „Silver Medal„, at the 13th Edition of KIWIE (Korea International Women`s Invention Exposition), Seoul, South Korea, 2020, for inventing the Vegetal Dermocosmetic Deca-Solvent used in the hydrodistillation process of some raw materials used in the Careless Beauty dermato-cosmetic formulations.
